By: Rick Miller, Business Development Director – Valid USA 7.27.21 As postage costs continue to rise, it is incumbent upon marketers who integrate direct mail into their marketing efforts to utilize data management solutions to ensure their direct mail campaigns are delivered in the most cost effective way, and that the most responsive target audiences are mailed. In this Read more
By Bob Adams, Valid Data Solutions, Business Development Director 5.11.21 Covid vaccines are well underway with over a quarter of the U.S. population fully vaccinated and roughly 50% having received at least one dose by mid-April. Consumers are now looking for a break from the lockdowns and are starting to feel more comfortable venturing out to travel again. As Read more
By: Bob Adams, Business Development Director, Valid Data Solutions 3.8.21 It goes without saying, Covid has changed many things in our lives. When it comes to travel, Covid has had a very negative effect including many thousands of employees who lost their jobs or have had their wages reduced. However, some good has come of it which will help Read more
By Rick Miller: Business Development Director, Valid 12/9/2020 This two-part blog series addresses the similarities between cleaning your dirty laundry and instituting a master data quality strategy. Read Part 1 here. How often do I need to do my laundry? Data Cleansing & Validation Frequency In many cases one can look at your laundry (or just smell them), providing Read more
How Data Can Be a Cure for the Travel Industry By: Bob Adams, Business Development Director, Valid Data Solutions December 1, 2020 As we all know, hotel occupancy rates and ADR’s have been heavily impacted by the pandemic. Consumers are not traveling internationally, but are traveling domestically making closer to home travel arrangements, staycations, and increased leisure travel by Read more
By Rick Miller: Business Development Director, Valid 11/10/2020 This two-part blog series addresses the similarities between cleaning your dirty laundry and instituting a master data quality strategy. Sorting and Preparing Colors, Whites, Polyester, Cotton, just like your laundry it is important to sort and prepare your data assets prior to undertaking a master data quality initiative. My experience shows Read more
By: David Lytle, Client Development Director – Data Solutions & Rick Harbour, CEO of VSGI David Lytle, Client Development Director – Data Solutions and Rick Harbour, CEO of VSGI attended Homeland Security Week on October 22-24, 2018 in Washington D.C., USA which brought together top homeland security leaders from government, industry and academia to discuss current challenges and future Read more
Data can help us make smart decisions but when customer data is always changing, there is a need for solutions that standardize and link them together. Discover how Valid’s Data Solutions can leverage your data into results.