VALID’S VOICE | BLOG
Valid employs a talented team worldwide. Our experts within the Data, Payment, Mobile, Identity, IoT Track & Trace, and Digital Certification industries are working tirelessly to provide our clients with custom, innovative solutions to their most common and complex challenges.
We invite you to meet our talented team members from around the globe and learn more about the unique perspectives, innovations, and solutions they provide our clients every day.
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How to Work with Google to Make Paid Marketing Work for Your Company By Colleen Thorndike, director of data strategy, Valid 10/12/2020 As we all know, hotel occupancy rates and ADRs have been heavily impacted by the pandemic. While consumers are not traveling internationally, they are still traveling domestically, and these closer to home travel arrangements have increased Read more
Centralized databases with personal information are a looming threat to mobile ID security September 14, 2020 By Kevin Freiburger, Director of Identity Programs, Valid The ID verification market is projected to hit $12.8 billion by 2024. Several states have joined the mobile driver’s license movement and other markets, like higher education, adopt mobile IDs for physical access control Read more
New normal, new trends? Not exactly. At the start of each year, predictions are made as to the next ‘big’ thing that companies will prioritize. For the last few years, the same buzzwords and technologies seem to remain on top of marketers’ minds and priority lists — “personalization” and “artificial intelligence”. And these do not appear to be Read more
How to Achieve CCPA Compliance by the July 1 DeadlineJune 18, 2020Colleen ThorndikeAt a time when retailers could do without more stress, the California Consumer Privacy Act (CCPA) compliance deadline of July 1 is fast approaching.Up until now, many retailers have put off CCPA compliance. COVID-19 and our remote workforces have made meeting the looming compliance deadline even more Read more
Trying to decide which type of access control credential your campus should adopt? Here’s a primer on mag stripe, proximity and smart cards, NFC, BLE and biometrics. By: Jeffrey E. Barnhart With sprawling acres of land, colleges and universities need to ensure that students, faculty and staff have safe access to campus resources. Academic institutions historically relied on Read more
PIX: The New Instant Payments System June 04, 2020 Structure was developed by the Central Bank of Brazil New technologies have encouraged the financial system to rethink its operations, especially due to customers increased demand for simpler, faster, safer and more economical payments solutions. While updated financial institutions use technology to optimize their activities and achieve better Read more
How Biometrics Will Transform Airport Travel April 14, 2020 Kevin Freiburger The airport customer experience is rarely efficient, perhaps least of all over the holidays, when travelers often spend an hour or more caught in security and worried whether they will board flights on time. Adding to the stress is the possibility of forgetting an ID at home Read more
COVID-19 is making an unprecedented impact on the global economy. In these times of economic uncertainty, companies – big & small – are seeing immediate changes to customer behaviors as sales from historically consistent customer segments have become unreliable and unpredictable. ‘Stay-at-Home” orders in place across the globe have accelerated shifts in the way people work, shop, consume Read more
By: Surinder Dhar - Director of Business Development of Mobile Solutions at Valid As the buzz of the 5G network rollout by Mobile Networks Operators (MNOs) around the world is getting louder and louder, the industry is warming up to the new IoT use cases. 5G cellular technology, introduced with Release 15, has enabled a variety of services Read more
TeleWorld and Samsung will be oriented to Industry connect and/or smart city B2B private networks By: Nitisha Dubey March 3, 2020 Oh! Telecom industry is undergoing mind-boggling transformations. From the TELCOs to network integrators and designers all are set to explore possibilities of new generation 5G networks. Amidst all, Samsung recently acquired TeleWorld and a telecom industry veteran Read more